Saturday, March 13, 2010

U.K. expert on Israel's PR effort : 'People are laughing at you'

Haaretz
"He is extremely critical of the new campaign recently launched by Israel's Information and Diaspora Ministry, which seeks to motivate Israelis traveling abroad to speak up on behalf of Israel. Dubbed Masbirim Israel, or Explaining Israel, the campaign advises citizens on how to discourse politely and provided a list of Israel's achievements to be highlighted in conversations.

"People are laughing at you," Gabay, 48, fumed as he was looking at some articles in British newspapers making fun of Masbirim. "Who is advising you on your brand? This is not good, this is pretty bad."

4 comments:

  1. Carry on with the slaughter, but do it with a smile and wear a clean shirt.

    ReplyDelete
  2. Do people laugh at the Brits more than the Israelis.

    This isn't to say that the Israelis don't mess with the Palestinians; but to say that people laugh at the Brits.

    ReplyDelete
  3. I don't get it. Or actually I do..You're rather after Jemmy than making a sensical comment on the article.
    Low and cheap if you ask me.....

    ReplyDelete
  4. "SOS Racisme", the resident racist strikes again.
    Onan, your jangli ancestors were happy to empty the gora sahib's thunderbox and offer him their daughters for jig-jig. Now you do the same for the Yankee sahibs and you think you've made progress.

    ReplyDelete