Monday, March 28, 2011

Al Jazeera English's future in the United States

KabobFest 26 Mar -- The Arab Media & Society Journal recently published a study conducted by William Youmans and Katie Brown, which surveys the perception of Al Jazeera English amongst the American audiences. They found that that “[despite] filling a gap in the global market for televised international news, AJE did not receive a welcome reception in the United States” and that this lack in reception “persisted until the early 2011 uprisings in the Arab world, when AJE’s coverage was acclaimed even by Western media giants” and also increased by 2500% of which 60% was coming from the United States. With its relentless and uncompromising coverage, AJE set itself apart from other global competitors, even drawing praise from US Secretary of State Hilary Clinton who heralded the outlet as “real news”: The American discourse surrounding AJE was also found to be, albeit unsurprisingly, completely polarizing.
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